USTA Florida Foundation Announces ‘One in 4,000’ Campaign and ‘Glow the Love’ Tennis Fundraiser

The USTA Florida Section Foundation is hitting the campaign trail this fall, with an eye toward raising funds to help grow tennis programs across the state of Florida.

The non-profit foundation launched a new social-media campaign this month (#Onein4000) to help increase the number of Play Tennis! license plates on the road across the state. The campaign will use Facebook, Twitter and Instagram to reach out to Florida residents and showcase why they have the plate and thank them publicly for supporting tennis.

Funds from the plate support the USTA Florida Section Foundation’s Program Support and Equipment grants. To date, the Play Tennis! plate has helped fund more than $400,000 in grants for youth tennis programs, adaptive/wheelchair tennis programs, along with programs in underserved communities.

In 2015, the Florida legislature considered a proposal that would eliminate any specialty plate that had fewer than 4,000 in circulation. It failed with a tied vote, and the Foundation is wary that it could come back this year.

“We currently have more than 3,200 plates on the road, so we are very close to that threshold,” said Linda Curtis, executive director of the USTA Florida Section Foundation. “The purpose of the campaign is to showcase those who have the plate and encourage others who love tennis to help support our work in the community.”

To reinforce and support its good work in the community, the USTA Florida Section Foundation is also teaming-up with XGLOsive LLC to host a special “Glow the Love” fundraising event at Sanlando Park in Orlando on Sept. 30, 2016. The event will be the first XGLOsive black-light tennis event open to the public at the park in more than a year.

“We have been planning XGLOsive’s return to Sanlando for a long time, and we could not think of a better homecoming than to do an event that will benefit tennis communities across the state,” said Jason Cordova, founder and owner of XGLOsive. “This event is so special. We are putting in extra work to make sure it’s our best event yet.”

“Glow the Love” will feature sessions for youth and adults, food, games, music and prizes. The cost to participate is $20, all of which goes directly to the USTA Florida Section Foundation.

For more information, and to register, visit GlowtheLove.Eventbrite.com.

To participate and follow the #Onein4000 Campaign, visit our social media pages:
www.Faceboook.com/Onein4000
www.Twitter.com/Onein4000
www.Instagram.com/Onein4000

ABOUT THE USTA FLORIDA SECTION FOUNDATION
With a mission of “Changing Lives through Tennis,” the USTA Florida Section Foundation provides financial support to organizations that help people of all ages and abilities improve their health and quality of life through the great game of tennis. Foundation grants fund youth tennis programs, adaptive tennis programs for those with special needs, community tennis programs in economically-challenged areas, along with facility assistance in the renovation, refurbishment and building of quality public tennis facilities.

For more information about the USTA Florida Section Foundation, visit www.USTAFloridaFoundation.com.